It's just an ordinary day and I'm working on at my desk at Resolution Graphics. The company's main installer and project manager comes in tells me that he has an job from one of our clients, Marvel Sewer and Drain. He tells me it's a work vehicle. We have done plenty of work vehicles for Marvel in the past, which left me confused because we already have a template for their vehicles. So I stepped out into the install bay. Come to find out, it's not an ordinary work vehicle. Jinkies! it's not a work vehicle at all..
It's a patchy yellow mini mini van that needs a makeover.
Mock ups built with early stage designs done in Photoshop and Illustrator rendered with AI as a tool.
Since the vehicle is regularly presented in local parades, I thought people would love to see the highly familiar Mystery Machine.
To me, making a carbon copy would take the thrill out of the build. So I decided to juxtapose the Scooby Doo icon and follow the brand identity and guidelines built by Fuzzy Duck for to create a marketing piece.
Badge that resembles the Mystery Machine with custom font and Marvel Sewer visual brand elements.
